Curriculum for Master of Global
Management (MGM)

The minimum credits required for Core Courses are 12 credits and the minimum credits required for Elective Courses are 10

Elective Courses

  • Big Data Analytics

    Based on the real-world business cases, this course integrates the explanation of classic artificial intelligence algorithms into case analysis and problem solving.

  • Simulation Analytics in Business and Management

    This course explores the transformative impact of advanced artificial intelligence (AI) and machine learning (ML) on modern operations, moving beyond traditional analytical methods

  • Sustainable Operations Management

    ​This course provides a comprehensive introduction to the principles and practices of sustainable operations management, with an emphasis on quantitative methods for analyzing and improving business processes.

  • New media technology and analytics

    This course explores the impact of new media technologies and analytics in the business, information systems, and marketing fields.

  • Business Intelligence Techniques and Applications

    This course introduces students fundamental concepts and tools in business intelligence (BI), reinforced with hands-on practice to help them better understand and use business intelligence techniques.

  • Fintech and Its Application

    This course is designed to introduce students to the fundamental building blocks of various financial technologies and real-world applications through case studies and quantitative analyses

  • Data-driven Operations-Marketing Integration

    This course focuses on the integration of Operations Management (OM) and Marketing (MKT) through a data-driven approach in digital business environments

  • Managerial Economics in China

    This course uses a problem-solving approach to teach economic tools to improve corporate profitability and deepen students' understanding of China’s economy and culture

  • Business Negotiation in China

    This curriculum focuses on the most up-to-date negotiation strategies and tactics in the business world.

  • Global Supply Chain Management

    Supply chain management involves companies collaborating to improve strategic positioning and operational efficiency.

Core Courses

  • *Digital Marketing Analytics

    This course introduces key concepts and methods for measuring, interpreting, and optimizing digital marketing performance using data-driven approaches

  • *Strategic Management and Entrepreneurship

    This is a practical postgraduate course in strategic management tools and methods based on new developments in entrepreneurship.

  • *Leadership and Organizational Change in the Digital Era

    This course explores digital-era leadership paradigms, key elements/strategies via theory, cases, discussions, group projects, and papers to boost critical thinking and leadership skills

  • *Management Research Methodology

    This course discusses the nature of scientific quantitative survey research methods and introduces quantitative statistical techniques commonly used in management survey research.

  • *Financial & Management Accounting

    This course introduces the basic concepts and principles of financial and managerial accounting from a global and sustainable perspective.

  • *Digital Strategy and Business Model Innovation

    This course delves into how digital technologies reshape business strategies and models, focusing on digital business model, technological innovations, and platform ecosystems.

Public Courses

  • *Chinese-Basic level
  • *Chinese-Intermediate level
  • *Survey of China

Compulsory

  • *Academic Norms and Thesis Writing

  • *IPAL Practice Module

    Innovative Practice-Action Learning

  • *Thesis Proposal

  • *Academic Lectures

  • *Mid-term Evaluation

*Total credits no less than 36 credits.